The legend returns to the track, TAG Heuer joins hands with Porsche to release new watch TAG Heuer Carrera Chronosprint x Porsche

In 2021, Swiss pioneer watchmaking brand TAG Heuer and German sports car manufacturer Porsche will launch a new global partnership to celebrate the history witnessed by both parties and the same unremitting insistence on quality, innovation and excellence. In September this year, the two major brands joined forces again to present the latest creative results: two TAG Heuer Carrera Chronosprint x Porsche chronograph watches. This cooperation is a grand celebration of the 60th anniversary of the launch of the TAG Heuer Carrera series and the Porsche 911 series (formerly the 901 series). The latest creation combines the design elements of a watch and a sports car to present a unique timekeeping experience. In this new watch design, it breaks the existing rules and accurately combines speed and precision to capture the essence of the extraordinary achievement of the original Porsche 901 sports car: it accelerates from 0 to 100 kilometers per hour in just 9.1 seconds, which is the fastest in the history of the 911 car series. A brilliant milestone.

The press conference was held grandly at the Taipei Manufacturing Plant of the bottle cap factory. In addition to displaying the latest works and a variety of TAG Heuer Carrera x Porsche joint watches launched from 2021, an antique Porsche from the 1970s was also specially displayed. 911, echoing the 60th anniversary of the legendary TAG Heuer Carrera and Porsche 911. On the day of the press conference, TAG Heuer Taiwan Brand Director Anderson Cheng and Porsche Taiwan President Christian Nater were specially present to participate in the grand event and welcome the new joint creation of the two major brands. In order to show its great emphasis on the launch of this new product, which will bring the cooperation between the two parties to a new peak, and to convey a deeper brand spirit, TAG Heuer specially invited the Golden Horse actor Ethan Ruan, who was a professional racing driver and a top collector of Porsche sports cars, as a guest of the event. , wearing the stainless steel model of the TAG Heuer Carrera Chronosprint x Porsche chronograph watch, showing up handsomely. Ethan Juan said: "I love racing, and I also like Porsche classic sports cars. TAG Heuer and Porsche are both top brands that pursue innovation and excellence. The two have joined forces to jointly integrate the essence of legendary sports cars into watch design, from appearance to special timing. The functions are amazing and it’s a classic combination!”

The two new TAG Heuer Carrera Chronosprint x Porsche chronograph watches are neat, confident, and unforgettable. They are unique and imaginative. They not only pay tribute to the glorious history of the two brands, but also reveal their exciting essence. Two styles, stainless steel and rose gold, are launched, each embodying unique design concepts. It also uses innovative technology to reach the top of the Glassbox curved sapphire crystal mirror. The curved crystal on the arch is a tribute to the hesalite crystal mirror of Heuer Carrera in the 1970s. It has been cleverly redesigned to seamlessly integrate with the tachymeter tension ring, extending along the edge of the surface and integrating with the case.Red details can be seen throughout the watch, adding a touch of sports car charm to the design, and it is equipped with a calfskin strap embossed with "911" to pay tribute to Porsche classics, which will surely arouse the hearts of fans and connoisseurs of legendary sports cars. resonance